The Web Usage Mining is a branch of Datamining techniques whoes target is to discover users behaviour on a system, in this case we do analyze Web Logs and find patterns on the navigation.
Web Usage Mining
The analysis of this Data can help to find valuable information that can help to know better or more about the Users or Customers and to provide them a customized solution, this goes by the hand of a marketing strategy.
Strategy July 16th 2009
